IoT application will draw the new future of the travel industry, which leads the digital transformation trend across countries.
Across the industries, the travel and hospitality seemingly the most impacting sector, suffering the rapid shift in paradigm due to IoT advancement. Undeniably, the internet of things applications (IoT apps) has led the digitalization progress and heavily contribute to drawing the future to travel software development businesses. Obviously, the IoT market in the travel and tourism industry is expectedly worth over US$ 14 trillion, which is seven times higher than the GDP of the UK in 2019.
In the travel industry, several sectors are emerging IoT in every activity. This article lists the four core categories that benefit the most from IoT application, including booking software, smart tourism, airline tracking, and tourist attraction management.
IoT application in Hotel booking software
The IoT application is believed to enhance the efficiency of management activities in the hotel and accommodation booking sector. Commonly, hospitality software development services provide tools to bring hotel sellers close to customers’ life. According to data generated from IoT, the hotel sector has a handle on providing tailor-made accommodation packages to specific travelers. Additionally, IoT application embeds Artificial Intelligence (AI) and Machine learning (ML), providing the high appropriate prediction of customers’ concern by access several criteria, including age, gender, countries, cultures, religion, previous decisions, financial background, and more.
The future of in hotel industry focus on connecting the whole facility into IoT that protects customers’ control in their booked services, leading to better satisfaction. In fact, the trend of hospitality software development services refers to create ultra-facilities of IoT, which turn hotels into becoming a giant machine. A typical example can name Marriot and their upcoming smart rooms. In which, several windows and mirrors can display as a big screen. Customers can handily control all the facilities inside the hotel room via their smartphone.
IoT in smart tourism
From this decade forward, smart cities will become more popular across the world that the majority of infrastructure will under the control of information and technology systems. From the macroeconomic point of view, smart cities offer a high level of public safety, mobility, and governance to both citizens and travelers. By which, many countries believe that smart cities will change the way tourists experiencing their trip through several forms of digital transformation.
In the context of the travel and tourism industry, the emerging of virtual reality (VR) and augmented reality (AR) allow travelers to preview any destination without really come across it. In particular, if visitors plan to explore a gallery, which contains large numbers of objects and information, they can admire the assistant of personal digital demonstration devices.
In term of traffic congestion issues appeared in almost megacities world, an investigation among travelers done in South East Asia found that roundly 35% tourists refuse to return a location due to terrific traffic blockage in that place. Fortunately, smart city projects and IoT applications expectedly eliminate this problem by combining advanced technology for smooth system performance.
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In which, depending on the local transportation condition, authorities and IoT software development company will develop an embedded sensor to vehicles, which constant detect and locate the near objects. Accordingly, the whole system would reduce the lag time due to the smooth passing among vehicles. All signal and data will send to the hub, where IoT help with predicting and pre-solving congestion location. Besides, IoT also provide data to estimate the numbers of tourist in a certain period to optimizing the city resource.
IoT application in the airline: Luggage tracking via RFID
The empire of the economy airline came along with the cost reduction from IoT application. IoT in the aviation industry accelerates the smooth operation between airport connectivity and data transparency shared from several providers globally. In which, customers benefit the most from radio-frequency identification technology (RFID) enable real-time tracking of the location of an object.
The popular hubs and spokesmodels in the airline industry cause a decrease in the number of direct flights in favor of transit flights, that both airline brands and customers can reduce the cost. However, it induces the risk of losing checked baggage when any minor lag is promptly encountered in the busy system. Particularly with a connecting flight, commonly seen in an economy airline, the process of transferring luggage from a flight to another can have latency compared with passenger self-transfer.
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RFID is a popular form of IoT application in tourism, which attaches a smart tag into the passengers’ baggage that they can access the real-time location of their luggage via a wearable or handheld device. To consistent with the cost reduction purpose, dedicated developers created reusable labels for multiple uses with environmental-friendly materials. In which, airline brands only need to develop their own IoT software to synchronize the whole system, and protect the vulnerary data.
IoT in tourist attractions management
Among tourist attraction destinations, museums are the most appropriate selection for applying IoT software development. In fact, more than 55,000 museums across the world enjoy advancement if IoT applications. Asset monitoring refers to the essential sector under the control of IoT, which deter the risk of being stolen. Each high-value asset would mount a sensor to track the location and security status. Likewise, museum staffs get a handle on access and update the facility status through a single IoT system.
Additionally, facial recognition technology enables visitor analytic, which drafts the customer journey, contributing to planning customer engagement strategies. Besides, IoT technology also helps with generating and storing visitors’ feedback via mobile app development or feedback kiosks. In which, museums could bring better visitor’s experience that the relevant details for each particular object will directly send to customers’ devices.
In the travel agency context, IoT applications in tourism allow sufficient connection with passengers or visitors on a real-time basis, which would notify the tourists regarding information, promotion, and even custom advertising that fitted with their destination. In which, leveraging the sensor in tracking the movement, a travel software development company could provide access to a database of visitor flow, which can predict future trends more accurately.
In conclusion, the impacts of IoT applications in tourism will reconstruct the industry in favor of mobility and flexibility. It suggests that all the travel and tourism businesses need to take IoT applications at the heart of every strategy against lagging behind.
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